| A leading UK insurance company wanted to incentivise its customers to renew their policies early |
| Situation: a leading UK insurance company wanted to incentivise its customers to renew their policies early as ensuring customers renew their policies early was a key part of this insurance company's strategy |
| We suggested: After discussing various options with our corporate advisors, it was agreed to incentivise early renewals with a chocolate gift of significant value (at least over £20). |
| Outcome: The insurance company was keen to ensure that its customers were really tempted by the offer, and that the offer had a clear value attached to it; in addition, they wanted Thorntons to fulfil the offer and needed us to follow their systems and procedures in order to do this. Thorntons' experience and capabilities resulted in us successfully sending delicious Thorntons treats of over 12,000 customers throughout the UK, and has dramatically improved the insurance company's renewal rates. |
Want to know more? Call our advisors
on 
44 (0)845 124 0012 or email us on
businessgifts@thorntons.co.uk to find out how easy - and
surprisingly cost-effective - it is to give your customers or
employees that extra touch. |
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