We've made the
WORLD'S LARGEST
Chocolate Bar!

After months of top-secret confectionery construction, we have unveiled the world’s largest chocolate bar to mark our 100th birthday. Tipping the scales at almost six tonnes (5,792.5kgs) the bar is made in Thorntons’ special recipe milk chocolate, and measures four metres wide by four metres long. In fact, the bar is equivalent to 75,000 Thorntons Chocolate Blocks!

We have been surprising and delighting chocolate lovers across the country for a century, and we have attempted the Guinness World Records title to celebrate our 100th birthday with our staff and customers. The previous record of 5,529.29kg was held by an American confectioner, who broke the record just last month. Not to be outdone by the Americans, we wanted to show that the Brits really do lead the way when it comes to chocolate!

The enormous bar was made in Thorntons’ Chocolate Block design and has been unveiled during the chocoholic’s favourite time of year – Chocolate Week (10th – 16th October) – and is making its way straight into the official record books. After its stint in the limelight, the bar will be broken down and will be available in Thorntons stores in the coming weeks.

Paul Bell who led our world-record attempt said: “All staff were asked to come up with ideas of how we should celebrate our 100th birthday and because Charlie and the Chocolate Factory was my favourite film as a child, I immediately thought of a scene from the film where a bar of chocolate was shrunk and I thought wouldn’t it be fantastic to do the reverse and make the world’s largest bar of chocolate.

“I’ve worked for Thorntons for nearly 20 years and the company is not only committed to innovation and making its customers smile, but it had a real desire to celebrate a fantastic 100 years and look forward to the next 100 years. It’s been so exciting seeing my idea become a reality and it is the most exciting thing I’ve ever worked on.”

Our Master Chocolatier, Keith Hurdman, adds: “It’s been one of the biggest challenges we’ve ever had to face here at Thorntons, and has put all of our chocolate-making expertise to the test. I’m really proud of all of the team; it’s taken months of planning and over 50 people were involved in the making of it so the Guinness World Records title is a fantastic achievement and a great way to celebrate our 100th birthday.”

100 lucky winners of the Thorntons Golden Key competition will be visiting the chocolate factory to witness the spectacular unveiling and receive a behind-the-scenes factory tour and enjoy a piece of the action - and of the world’s largest chocolate bar if they’re lucky.