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A well-known TV shopping channel revitalises its product offering
 
Situation: a renowned TV shopping channel needed to increase its product offering and improve its brand identity.
 
We suggested: a selection of bespoke chocolate collections, as well as seasonal products, all tailored to the various audiences of their programmes.
 
Outcome: by offering new products for sale on a regular basis, it ensured their viewers were interested and viewer numbers increased. In addition, selling Thorntons products on their programmes allowed the prestige and quality of the Thorntons brand to be linked with the channel.
 
Want to know more? Call our advisors on 44 (0)845 124 0012 or email us on businessgifts@thorntons.co.uk to find out how easy - and surprisingly cost-effective - it is to give your customers or employees that extra touch.
 
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